Taste quiz

WINE RECOMMENDER

Turn Tastes Into Sales

Today’s shoppers want wine that fits their taste, not a one-size-fits-all. The Wine Recommender helps customers find their perfect wine match, based on their unique profile. No generic matches — only wines you actually sell.

Smart, intuitive recommendations that turns casual browsers into confident buyers.

More Conversions, Every Time.

The Wine Recommender captures shopper preferences in a fun, frictionless way and turns them into curated recommendations that converts.

  • Instantly suggests wines from your catalog that best match the shopper’s taste + mood

  • Bridges the gap between shopper intent and the right product, no matter their level of expertise

  • Drive more sales by putting the customer’s preferences first

  • Grow your email marketing and shopper insights

USE CASES

Customer loyalty

DTC & E-Commerce

  • Converts casual visitors into buyers with personalized recommendations

  • Reduce decision friction and drop-offs

  • Increase cart size with smart suggestions

  • Attract attention, capture leads, and encourage trial and repeat purchases

Customer Experience

Email & Ad Campaigns

  • Use the recommender quiz as a lead magnet to drive opt-ins and retargeting

  • Segment customer for better personalization

  • Build a great customer journey by understanding preferences and how to cater to them uniquely

Wine Education

Retail

  • Help busy shoppers sort through hundreds of SKUs for a quicker path to purchase

  • Break down barriers for new, curious shoppers

  • Adds delight and interactivity to the store experience

HOW IT WORKS

Easy to Implement. Powerful to Personalize.

Simple to set up a tailored wine quiz that connects your products with the right customers — instantly.

Can be embedded on Shopify, other e-commerce platforms, or your brand site.

Fun Taste Quiz Questions

Step 1
Personalize Your Quiz

Taste Quiz Results

Step 2
Upload your wine catalog or share product data

Step 3
Install the Quiz App

  • As an embeddable widget for any online website

  • Download from the Shopify App Store for a 1-click install

The Wine Recommender in Action

In under a minute, shoppers get personalized wine matches based on their taste, food, and vibe — no wine knowledge needed.

We love working with PairAnything. We now can reach our customers more easily and showcase the unique qualities of our Swiss wines.

Brandon Austin, Co-Founder & CTO

Bring smarter discovery and more conversions to your business.

  • Convert more shoppers, effortlessly with personalized recommendations

  • Built for today’s wine buyers who value experiences over expertise

  • Captures valuable zero-party data to fuel personalization

  • Brand-forward experience that reflect your voice and your wines

  • Fast setup with easy to install widget or app download

Because your wines deserve to be discovered — and your customers deserve to feel confident.