WINE RECOMMENDER

Turn Visits Into Sales

Smart, intuitive recommendations that turns casual browsers into confident buyers.

Today’s shoppers want products that they would absolutely enjoy, not a one-size-fits-all. The Wine Recommender helps customers find their perfect wine match, based on their unique profile. No generic matches — only wines you actually sell.

Recommendations that convert.

The Wine Recommender captures shopper preferences in a fun, frictionless way and turns them into curated recommendations that convert.

  • Instantly suggests wines from your catalog that best match the shopper’s taste + mood

  • Bridges the gap between shopper intent and the right product, no matter their level of expertise

  • Drive more sales by putting the customer’s preferences first

  • Grow your email marketing and shopper insights

USE CASES

DTC & E-Commerce

  • Converts casual visitors into confident buyers

  • Reduce decision friction and drop-offs

  • Increase cart size with smart suggestions

  • Attract attention, capture leads, and encourage trial and repeat purchases

Retail

  • Help busy shoppers sort through hundreds of SKUs for a quicker path to purchase

  • Break down barriers for new, curious shoppers

  • Adds delight and interactivity to the store experience

Email & Ad Campaigns

  • Use as a lead magnet to drive opt-ins and retargeting

  • Segment customer for better personalization

  • Build a great customer journey by understanding preferences and how to cater to them uniquely

HOW IT WORKS

Easy to Implement. Powerful to Personalize.

Simply tailor the recommendation experience that connects your products with the right customers instantly.

Can be embedded on Shopify, other e-commerce platforms, or your brand site.

Step 3
Personalize recommendation questions

Step 2
Upload your wine catalog or share product data

Step 1
Install the PairAnything App

Download from the Shopify App Store for a 1-click install, or embed the widget for any online website.

The Wine Recommender in Action

In under a minute, shoppers get personalized wine matches based on their taste, food, and vibe — no wine knowledge needed.

“We love working with PairAnything. We now can reach our customers more easily and showcase the unique qualities of our Swiss wines.”

Brandon Austin, Co-Founder & CTO

Drive more conversions, less abandon carts.

  • Convert more shoppers, effortlessly with personalized recommendations

  • Built for today’s wine buyers who value experiences over expertise

  • Captures valuable zero-party data to fuel personalization

  • Brand-forward experience that reflect your voice and your wines

  • Fast setup with easy to install widget or app download

Because your wines deserve to be discovered — and your customers deserve to feel confident.